Director, Marketing

Job Description

Job Description

Center for Bone & Joint Surgery of the Palm Beaches is a multi-location medical practice devoted to the diagnosis and treatment of injuries and diseases of the body's musculoskeletal system. Our locations feature a staff of highly trained orthopedic surgeons, each with a specific area of expertise.

Center for Bone & Joint Surgery of the Palm Beaches offers a team approach to your care and provides a variety of services right on campus designed for your convenience and ensuring an outstanding continuum of care. These include on-site X-ray, on-site MRI, on-site physical therapy, and aquatic therapy.

As Center for Bone & Joint Surgery of the Palm Beaches continues to grow, we are looking for a Director, Marketing. Please see below for the functions and requirements for this position.

ESSENTIAL FUNCTIONS

• Design, implement and facilitate annual marketing plan for the organization including the marketing budget
• Ensure adherence to budgets
• Develop and conduct market opportunity analysis including environmental, competitor, customer, industry & dynamic and strategic change
• Manage internal and external brand awareness, including print and online materials.
• Manage any external vendors who may assist in marketing efforts
• Develop business case deliverables for executive-level presentations to achieve buy-in for strategic recommendations
• Develop, measure and report on key success metrics for the marketing initiatives
• Communicate strategies, establish policy guidelines, and effectively build relationships with partners
• Identify resources that maximize internal and external communications
• Ensure timely delivery of all projects to HOPCo leadership and partners
• Oversight of strategy for the patient growth
• Interpret and strategically address public concerns
• Prepare materials, research, and perform other duties in support of marketing efforts
• Ensure adherence to brand guidelines and brand integrity

EDUCATION

• Bachelor’s degree in marketing, business, or related field

At Center for Bone & Joint Surgery, we are dedicated to taking care of you so you can take care of business! Our robust benefits package includes the following:

• Competitive Health & Welfare Benefits
• Monthly $43 stipend to use toward ancillary benefits
• HSA with qualifying HDHP plans with company match
• 401k plan with company match
• Employee Assistance Program that is available 24/7 to provide support
• Paid Time Off
• Paid Holidays
• Mileage reimbursement
• and more...

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