Job Description
Job DescriptionSalary:
Territory Manager Florida
Department: Sales
Territory: Florida
Mission
The Territory Sales Manager is responsible for understanding, directing, and developing all aspects of sales, sales routes, and customer development to achieve sales objectives within the territory. Through effective coaching, training, and motivation of the assigned region, the Territory Manager will lead sales efforts, execution, and profitability initiatives. This role is results-oriented and accountable for executing the go-to-market strategy.
Responsibilities:
- Improve our DSD Distribution: In summary, taking the DSD distribution to the next level means using your expertise to achieve smarter, wider, and more profitable market coverage through elevated retail partnerships and market knowledge.
- Own the P&L (Profit & Loss): Go beyond sales to manage the full business lifecycle for Florida, driving top line revenue while controlling EBITDA, logistics, and trade spending.
- Be a Team Leader: Recruit, coach, and motivate a high-performing sales team. Act as a dedicated coach and mentor, actively building the next layer of management capability within the territory. Leadership is a core KPI-You are the chief strategist and mentor for the territory.
- CPG Strategy to Execution: Leverage your 10+ years of CPG/retail experience and distributor management to execute the go-to-market plan.
- Financial Acumen Required: This role demands strong business mathematics and analytical skills to manage budgets, forecasts, and crucial Accounts Receivable.
- Bilingual & Market-Focused:Must be bilingual (Spanish/English) to effectively manage key accounts and lead sales efforts in Florida's diverse and growing market.
Requirements:
- Experience with Distributors
- Management of Microsoft Office (Excel, Power Point, etc.)
- Business mathematics.
- Strong analytical, communication, and negotiation skills.
- Ability to work collaboratively.
- Retail experience and some travel required.
- Understanding of financials.
Reports to: Managing Director
Network:
- Internal: Grupo Nutresa executives, Marketing, HR, Sales Admin, Operations, Finance.
- External: Customers, Demo companies, Retail account personnel.
Education:
Bachelor's Degree in Business, Marketing, or a related field. Relevant, equivalent professional experience will be considered in lieu of a degree.
Experience: Minimum 10 years in sales & customer management in CPG preferred (Food & Beverage)
Other: Authorized to work in the US (without need for sponsorship, now or in the future). Bilingual in Spanish/English.
Adaptation Period: 6 to 8 months
KPIs:
- Sales Performance
- Ebitda Territory
- Logistic Cost
- Distribution Cost
- Trade Marketing Spending
- Account Receivable Turnover & Aging
- Sales Strategic Brands
- Inventory Turnover & Aging
- Distribution Coverage
- Sales Effectiveness & Frequency
- SKUs/Purchase Order & by Month
- Leadership
- Brand statistics per Salesperson.