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Marketing Specialist

Balfour & Company
locationMiami, FL, USA
PublishedPublished: 6/14/2022
Full Time

Job Description

Job DescriptionSalary:

Location:Aventura,FL(In-Officerequired:MondayFriday)


AboutBalfour&Co.


Balfour&Co.isoneoftheworldsleadingCollegiateandHighSchoolcommencementservicescompanies,offeringinnovative,personalizedproductslikeclassjewelry,yearbooks,regalia,schooluniformsandphotography.WithbrandssuchasBalfour,GradImages,ArtCarved,andmore,wevebeenhelpingstudentscelebratelifesmostmeaningfulmomentssince1913.Balfourhasaround4,000employeesandoperatesin3countries.


WhyJoinUs?

Thisroleoffersadynamicopportunitytocontributetoourclassjewelrymarketinginitiatives,collaboratingwithapassionateteamtocreatememorableexperiencesforstudentsandalumni.


PositionSummary:TheMarketingSpecialistwillmanagecollegemarketingrequestsforourclassjewelrybusiness.Thisin-officeroleinAventura,FLwillsupportoursalesandcreativeteamsbycoordinatingprojectrequests,managingassets,andexecutingemailanddirectmailcampaigns.


ProjectManagementofMarketingRequests:

  • Serveasthemainpointofcontactforcollegemarketingrequests,collectingandorganizinginputfromthesalesteam.
  • Developclear,concisebriefsandcoordinatewithstakeholdersthroughouteachproject,ensuringefficientexecution.

WorkflowCoordination:

UseBasecamptotrackprojectrequests,providingfeedbackandupdatestothecreativeteamandcoordinatingapprovalswithsalesrepsandclients.

CreativeAssetDevelopment:

  • Leverageourcreativeautomationplatformtogenerateassetsandcoordinatewiththecreativeteamforcustomprojectsasneeded.
  • EnsureallassetsTOMEETbrandstandardsandalignwithprojectbriefs.

EmailandDirectMailCampaignExecution:

  • Gather,verify,andcleanemailanddirectmaillistsincollaborationwithclientsandinternalteams.
  • Coordinatewithproductionpartnerstoexecutecampaignsontimeandwithhighquality.

StakeholderCollaborationandCommunication:

  • Maintainstrongworkingrelationshipswithsales,creativeteams,productionpartners,andclientstoensureseamlessprojectcompletion.
  • Stayinformedonindustrybestpractices,applyinginsightstooptimizeprocesses.


Education/Experience:

  • AcollegedegreeofBSorBAorhigher.
  • 1+yearsinmarketingandprojectmanagement,withstrongskillsinmanagingmultipleprojectsandadheringtodeadlines.
  • ExperienceandfamiliaritywithBasecamp,Trelloand/orotherprojectmanagementapplicationspreferred.
  • Abilitytotranslatepositioningstrategyintocreativestrategyandexecution.
  • Excellentverbalandwrittencommunicationskills,abletocollaborateeffectivelywithbothinternalteamsandexternalclients.
  • Strongattentiontodetailandabilitytohandlemultiplepriorities.
  • English/Spanishbilingualpreferred.
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