Job Description
Job Description
My Duties and Responsibilities in this position are:
Event Marketing
§ Execute comprehensive multi-channel marketing campaigns (email, social media, digital, print) to drive attendance at THM Exchange Events.
§ Develop targeted lead generation strategies to funnel both builders and construction suppliers to the events sales team.
§ Collaborate with internal teams to create compelling content, event positioning, and messaging strategies.
§ Manage timelines, sponsorship budgets, and performance analytics of all marketing initiatives for events.
§ Track conversion rates and continuously optimize campaign effectiveness using data insights.
Sponsorship Management
§ Own and manage the end-to-end event sponsor experience, from onboarding to post-event follow-up.
§ Collaborate with the event sales team and directly with clients to confirm deliverables, collect materials, and manage expectations.
§ Coordinate all sponsorship-related assets: ordering, branding, signage, product placement, and materials for onsite visibility.
§ Ensure all sponsorships are flawlessly executed onsite at every event and meet the highest standards of professionalism and value.
Event Execution & Client Experience
§ Attend all in-person events as the primary point of contact for sponsor fulfillment and event marketing activation.
§ Serve as a liaison to sponsors, guaranteeing a seamless, elevated experience that encourages renewals and referrals.
§ Conduct on-site quality control and ensure all marketing and sponsor touchpoints align with brand standards.
Address issues in real-time to ensure full client satisfaction and post-event success.
Company Description70 Unique Markets • 30 States • 120 Million Magazines Mailed Annually
TheHomeMag (THM Media), a celebrated staple in the home improvement industry for over two decades, stands at the forefront of inspiring and empowering homeowners across the United States. As a nationally-recognized direct mail publication, it flawlessly operates across 70 unique markets in 30 states, annually delivering an impressive 120 million copies into the hands of eager home enthusiasts.
Our mission transcends the confines of traditional paper, extending our rich, well-crafted content into the digital realm. Our robust online marketplace stands as a testament to our commitment to innovation, seamlessly connecting consumers with a plethora of top-tier home improvement experts. Additionally, our dynamic email advertising programs keep subscribers updated on the latest trends, products, and services.
Throughout our expansive growth and continued success, TheHomeMag has remained dedicated to fostering a committed team. Our thriving corporation comprises over 200 employees, each integral in cultivating a brand synonymous with trust and quality.
A powerhouse in the industry, we proudly boast $150 million in organizational revenue, inclusive of our flourishing franchise markets. We attribute this prosperity to our unwavering commitment to delivering high-value content and services, aligning consumers with the expertise and inspiration they need to turn their house into the home of their dreams. TheHomeMag: your reliable guide for all things home improvement.
Visit thehomemag.com or search #thehomemag on social media.
Company Description
70 Unique Markets • 30 States • 120 Million Magazines Mailed Annually\r\n\r\nTheHomeMag (THM Media), a celebrated staple in the home improvement industry for over two decades, stands at the forefront of inspiring and empowering homeowners across the United States. As a nationally-recognized direct mail publication, it flawlessly operates across 70 unique markets in 30 states, annually delivering an impressive 120 million copies into the hands of eager home enthusiasts. \r\n\r\nOur mission transcends the confines of traditional paper, extending our rich, well-crafted content into the digital realm. Our robust online marketplace stands as a testament to our commitment to innovation, seamlessly connecting consumers with a plethora of top-tier home improvement experts. Additionally, our dynamic email advertising programs keep subscribers updated on the latest trends, products, and services.\r\n\r\nThroughout our expansive growth and continued success, TheHomeMag has remained dedicated to fostering a committed team. Our thriving corporation comprises over 200 employees, each integral in cultivating a brand synonymous with trust and quality. \r\n\r\nA powerhouse in the industry, we proudly boast $150 million in organizational revenue, inclusive of our flourishing franchise markets. We attribute this prosperity to our unwavering commitment to delivering high-value content and services, aligning consumers with the expertise and inspiration they need to turn their house into the home of their dreams. TheHomeMag: your reliable guide for all things home improvement.\r\n\r\nVisit thehomemag.com or search #thehomemag on social media.