GLOBAL COMMUNITY COORDINATOR

Job Description

Job Description

The Global Community Coordinator will have a keen understanding of brand messaging, customer interaction, and media relations to drive the company’s visibility and engagement across diverse platforms. Growing our online community and starting global conversation should always remain in the forefront. They will lead digital fan engagement along with our public relations communications for earned coverage. They also assist with digital marketing projects and reporting. They are knowledgeable in AI to increase efficiency all while maintaining the brand’s tone and voice to foster meaningful connections with our community.

Duties/Responsibilities:

1. Community Management:
   Manage communities across multiple platforms, addressing comments and direct messages in a timely and professional manner. Monitor social media campaigns, analyze metrics, and prepare cross-departmental reports to inform strategies.
   
   
2. Customer & Community Engagement:
   Directly engage with our community members, potential community members and the media across communication channels, maintaining the brand’s voice. Actively find ways to create a loyal community that knows/loves our brand. Research, build, and maintain relationships with media and brand partners for both traditional and non-traditional media coverage. For interactions not conducted in English, utilize translation tools to ensure meaningful engagement across languages.
   

1. AI & Emerging Technology Integration:
   Leverage AI tools and emerging technologies to improve efficiency across community management and PR workflows while maintaining a strong human-centered brand voice. Support the development, implementation, and ongoing management of internal AI tools that streamline day-to-day tasks, reduce manual work, and enable greater focus on strategic thinking, analysis, and innovative communications initiatives.
   
   

1. Community-Led Contests & Stories:
   Help lead community-driven contests across social platforms to increase follower growth and spark conversation, while executing community-led storytelling initiatives that invite participation through polls, questions, and interactive content.
   
   

1. Public Relations and Crisis Management:
   Create, maintain, and execute a PR calendar. It should include all press material, media pitches, community monitoring, earned news coverage, crisis plans, award shows and any other PR-led initiatives. Develop, edit, and post press releases and press kit materials.
   
   

1. User-Generated Content Management
   Manage and maintain a database of user-submitted content, including testimonials, and leverage this content to enhance community engagement and media coverage.
   
   

1. Global Brand Monitoring:
   Monitor brand mentions across platforms to identify opportunities for engagement, track look-alike profiles, and submit unauthorized accounts to the Brand Protection team for action.
   
   

1. Event and Partnership Coordination:
   Research, vet, and execute PR opportunities, including testimonials, donations, and brand collaborations.
   
   
2. Planning & Reporting:
   Conduct metrics reports on PR-initiatives and community management. Collaborate with teams on community and PR strategies and priorities to align with overall business goals.
   
   

1. Award Submissions and Recognition:
   Lead award show research, requesting application writing, and submission, tracking successes and learnings while coordinating winner materials.

Hours M-F 9:00a – 5:30pm

Required Skills/Abilities:

• Excellent verbal and written communication skills.
• Experience in social media community management and customer service.
• Strong writing and editing skills with an ability to maintain brand tone and voice across languages.
• Familiarity with social media platforms and tools for monitoring and reporting.
• Understanding in current AI opportunities for this field and eagerness to expand skillset.
• Creative mindset and ability to collaborate effectively with cross-functional teams.
• Spanish speaking a plus.

Education and Experience:

• 1-2 years of experience as a Social Media Coordinator or similar role.
• 4-year BA/BS degree in in Marketing/social media or related field is preferred.
• Excellent knowledge of all digital marketing platforms including Facebook, X, Pinterest, Instagram, YouTube, TikTok etc.
• Knowledge of project management processes, workflow, and terminology.
• Knowledge of Microsoft Office (Word, Excel, PowerPoint, Outlook, etc.).

Physical Requirements:

• Prolonged periods of sitting at a desk and working on a computer.

This job description may not be inclusive of all assigned duties, responsibilities, or aspects of the job described, and may be amended at any time, at the sole discretion of the employer.