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Brand Specialist

Robert Half
locationPompano Beach, FL, USA
PublishedPublished: 6/14/2022
Full Time

Job Description

Job DescriptionWe are looking for a dynamic Brand Specialist to join our team in Pompano Beach, Florida. In this Contract-to-permanent position, you will play a vital role in maintaining and enhancing our brand reputation, ensuring consistent messaging across social media and customer interactions. This is an exciting opportunity to collaborate with marketing experts and engage directly with our audience to foster a positive brand image.

Responsibilities:
• Manage and curate content across key social media platforms, including TikTok, LinkedIn, and Instagram, to promote brand awareness.
• Respond to customer inquiries and resolve issues efficiently, ensuring exceptional service and maintaining the brand's positive reputation.
• Analyze brand performance metrics to assess public perception and engagement, providing actionable insights.
• Collaborate closely with the Digital Marketing Manager to align branding efforts with overall marketing strategies.
• Act as the brand’s voice, delivering consistent messaging and maintaining a strong connection with the audience.
• Provide concierge-level services during client engagements and events to enhance brand representation.
• Attend conferences and networking events to represent the brand and build meaningful relationships.
• Utilize Shopify and other tools to support branding and marketing initiatives.
• Keep up-to-date with social media trends and best practices to optimize campaign performance.• Minimum of 1 year of experience in branding or a customer-facing role.
• Strong knowledge of social media platforms such as TikTok, LinkedIn, and Instagram.
• Excellent communication and interpersonal skills to manage client engagements effectively.
• Analytical skills to interpret data and provide insights for improving brand strategies.
• Familiarity with Shopify is a plus.
• Ability to work on-site in Pompano Beach, Florida.
• Exceptional organizational skills to manage multiple tasks and meet deadlines.
• Proficiency in PC operating systems and digital tools.

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