Marketing Automation & Revenue Operations Analyst

Job Description

Job Description

Join our team as a Marketing Automation & Revenue Operations Analyst and play a key role in transforming data into strategy, optimizing operations, and supporting sales and marketing teams to perform at their best.

The ideal candidate thrives in a collaborative, data-informed environment and brings technical proficiency paired with analytical thinking. They help streamline marketing processes, support sales teams, and provide actionable insights to guide strategic decisions—all while managing multiple priorities and working effectively across cross-functional teams.

This role is fully on-site at our Winter Park, FL corporate office, offering hands-on collaboration with colleagues.

Position Summary

The Marketing Automation & Revenue Operations Analyst is instrumental in driving efficiency, insight, and alignment across sales and marketing teams. This role sits at the intersection of marketing, sales, and technology, combining expertise in marketing automation, CRM management, and revenue analytics to deliver actionable insights that improve business outcomes.

The ideal candidate thrives in a collaborative, data-informed environment and brings technical proficiency paired with analytical thinking. They help streamline marketing processes, support sales teams, and provide actionable insights to guide strategic decisions—all while managing multiple priorities and working effectively across cross-functional teams.

Key Responsibilities

Note: The responsibilities listed below are illustrative of the role and not intended to be an exhaustive list. Additional duties may be assigned as needed to support the success of the organization.

CRM & Marketing Technology Management

• Serve as the subject matter expert on Salesforce (SFDC), Pardot/Account Engagement, and other marketing platforms.
• Manage CRM integrations, workflows, and automation, ensuring alignment between sales and marketing systems.
• Oversee database management, segmentation, and list hygiene, lead clean-up initiatives to maintain accurate and reliable data.
• Implement and optimize automated nurturing programs, lead scoring, and campaign workflows across digital channels.
• Stay informed about emerging marketing technologies to enhance lead tracking, attribution, and campaign effectiveness.

Analytics & Reporting

• Analyze sales, revenue, and marketing performance data to identify trends, opportunities, and areas for improvement.
• Build, maintain, and optimize dashboards and KPIs in Salesforce, Domo, and other reporting tools.
• Provide actionable insights on lead conversion, sales pipeline health, and campaign performance.
• Monitor email marketing performance, while ensuring compliance with SPAM regulations and subscription management best practices.
• Provide forecasting, budgeting, and performance tracking to guide revenue strategies.

Collaboration & Strategy

• Partner with sales leadership to enhance accountability in achieving revenue goals.
• Collaborate with Marketing Directors and Managers to refine targeting strategies and improve segmentation.
• Provide data-driven recommendations to optimize sales strategies, marketing campaigns, and customer engagement initiatives.
• Train and support teams in using analytics and CRM tools to improve performance.
• Contribute to process improvements that increase operational efficiency and enhance the customer journey.

Qualifications and Experience

• Bachelor’s degree or equivalent professional experience in Marketing, Business, Finance, Economics, or related field.
• 3-5+ years of experience in marketing automation, CRM management, or sales/revenue analytics.
• Strong technical proficiency in Salesforce (administrator certification preferred) and Pardot/Account Engagement; equivalent experience considered.
• Advanced skills in Excel, including formulas, Pivot Tables, and data manipulation.
• Experience developing dashboards and report automation (Salesforce, Domo, or similar).
• Strong analytical, problem-solving, and critical thinking skills with the ability to interpret complex datasets.
• Excellent written and verbal communication skills with the ability to translate data into clear recommendations.
• Ability to thrive in a collaborative dynamic work environment.
• Growth mindset with interest in applying Artificial Intelligence to optimize marketing and sales initiatives.
• Experience in real estate is a plus but not required; transferable experience in other industries is welcome.

Our Benefits:

• Childcare reimbursement
• Trip of a Lifetime program
• Education Assistance Program
• Wellness Reimbursement Program
• Learning and development
• Competitive pay
• Volunteer time
• Paid maternity/paternity leave
• Fun team building events
• 401K
• Vacation Days
• Personal Days
• Holiday Pay
• Health Insurance
• Dental/Vision Insurance
• LTD/STD
• Life Insurance

Our Company:

Timbers Company is a developer and operator of exceptional boutique hotels, residence clubs and resort communities located in some of the most sought-after destinations in the world. We are passionate about creating remarkable experiences with world-class hospitality while exposing our Owners and guests to the humble authenticity of every location that we call home.

Our Office:

Just north of Orlando, Winter Park, Florida, is an enchanting city known for its abundant outdoor spaces, quaint brick-lined streets with old-growth tree canopies, first-class shopping, and delectable dining. Our corporate headquarters manages, supports, and develops all Timbers properties around the globe. Our team embraces the year-round sunshine and warmth of Central Florida, drawing inspiration from our award-winning properties to infuse world-class hospitality, authenticity, and teamwork into everything we do.

Our Core Values:

We are in the business of creating an authentic sense of place for families to return to time and time again while committing ourselves to creating memorable and fun experiencers through passionate, attentive service. This mantra is reflected in everything we do and every interaction we have whether it be in hospitality operations management, asset management, development, or sales & marketing. Our values define who we are.

• Be Authentic
• Practice Humility
• Cultivate Teamwork
• Value Time
• Be Trustworthy

Our company (“Company”) fully subscribes to the principles of Equal Employment Opportunity. It is our policy to provide employment, compensation, and other benefits related to employment based on qualifications, without regard to race, color, religion, national origin, age, sex, veteran status, genetic information, disability, or any other basis prohibited by federal, state or local law.

In compliance with the Americans with Disabilities Act (ADA) and applicable federal, state and/or local laws, it is our policy to provide reasonable accommodation upon request during the application process to applicants in order that they may be given a full and fair opportunity to be considered for employment. As an Equal Opportunity Employer, we intend to comply fully with applicable federal, state and/or local employment laws and the information requested on this application will only be used for purposes consistent with those laws. To the extent required by applicable law, The Company maintains a drug- free workplace.