Job Description
Job DescriptionBenefits:
- 401(k) matching
- Dental insurance
- Employee discounts
- Health insurance
- Paid time off
- Training & development
Benefits/Perks
- Competitive Compensation
- Paid Time Off
- Career Growth Opportunities
Job Summary
We are seeking a skilled Marketing Coordinator to join our team. In this role, you will support the departments marketing efforts, ensuring they are implemented successfully and in a timely manner. Your responsibilities will include conducting targeted market research, tracing online activities, researching and analyzing competitors, and creating marketing campaigns. The ideal candidate has excellent communication skills and a passion for creating successful advertising strategies.
Responsibilities
- Research the purchasing habits and behaviors of our target market
- Create and implement marketing campaigns
- Track and report on online marketing activities
- Identify, research, and report on competitors
- Collect and analyze sales data, prepare reports, and present to management
- Manage the marketing and communications team, including handling scheduling, time off requests, and performance reviews
- Create and implement marketing strategies and goals in accordance with long-term business plans and budgets
- Train new team members
- Manage new data and trends, and respond to them accordingly
- Work closely with other departments to stay on top of new company happenings and projects, in order to properly promote them
- Create presentations and reports for upper management and stakeholders
- Manage social media advertisements and posts
- Manage online advertising campaigns, including Google Ads
Qualifications
- Bachelors degree in marketing or a related field is preferred
- Previous experience as a Marketing Coordinator or similar position
- Understanding of digital marketing tools and research methods
- Knowledge of search engine optimization techniques
- Skilled in Microsoft Office, Google AdWords, and web analytics
- Familiarity with Content Management Software