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At BayCare, we are proud to be one of the largest employers in the Tampa Bay area. Our network consists of 16 community-based hospitals, a long-term acute care facility, home health services, outpatient centers and thousands of physicians. With the support of more than 30,000 team members, we promote a forward-thinking philosophy that's built on a foundation of trust, dignity, respect, responsibility and clinical excellence.
Location: Tampa, Florida
Director Personalized Health System Summary:
Key Responsibilities
Strategy & Program Development:
Operational Leadership:
Financial & Business Performance:
Physician & Stakeholder Partnership:
Patient Experience & Service Excellence:
Growth Marketing & Access:
Minimum Qualifications:
Required:
Preferred:
Key Competencies
Status: Full Time, Exempt: Yes
Shift Hours: 8:00AM - 5:00PM
Equal Opportunity Employer Veterans/Disabled
Location: Tampa, Florida
Director Personalized Health System Summary:
- The Director, Personalized Health Services provides strategic leadership, operational oversight, and business development for BayCare's Concierge, Longevity, and Executive Health service line.
- This role serves as a key leader in building and scaling a differentiated, membership-based care model that delivers exceptional access, personalized experiences, and optimal clinical outcomes for patients.
- The Director will partner closely with physician leadership, business development, clinical institutes, ambulatory operations, BayCare Medical Group (BMG) and system stakeholders to position premium services as a strategic growth platform for BayCare.
- This role ensures seamless integration across service lines and care settings, enabling a highly coordinated, frictionless patient experience across the continuum of care.
Key Responsibilities
Strategy & Program Development:
- Lead the development and execution of a system-wide premium services strategy.
- Identify and prioritize growth opportunities, and new service offerings.
- Partner with executive and physician leaders to establish clinical, operational, and service line standards.
- Establish short- and long-term business plans with clear KPIs and financial targets.
Operational Leadership:
- Oversee day-to-day service line operations for all clinic and program sites.
- Manage dedicated partnerships, including community, employer, and possible sports relationships.
- Design & implement scalable operating models that support physician practice and geographic expansion.
- Monitor KPIs and drive continuous improvement.
- Hands-on deployment of AI, predictive analytics, and digital tolls to enhance the personalized health services.
- Ensure readiness for new program launches and expansion.
Financial & Business Performance:
- Significantly scale the program with a high-growth venture and start-up mentality
- Owns the financial performance of BayCare Signature Services as a growth platform, accountable for revenue generation, margin performance, and long-term sustainability.
- Designs and evolve the business model to maximize market opportunity, financial return, and alignment with BayCare's enterprise growth strategy.
Physician & Stakeholder Partnership:
- Champions physician partnership as a cornerstone of the premium services model, ensuring alignment between clinical excellence, service differentiation, and business performance.
- Leads cross-system alignment to integrate premium services across the continuum, enabling a seamless, frictionless patient journey.
Patient Experience & Service Excellence:
- Establish and maintain a differentiated, high-touch patient experience aligned with premium services expectations.
- Coordinate across BayCare service lines and care settings to ensure a seamless, frictionless patient journey, including expedited access, coordinated referrals, and continuity of care across the system.
- Monitor patient feedback and implement service improvements.
Growth Marketing & Access:
- Leads the strategic growth and positioning of personalized services across BayCare.
- Shapes market strategy to enhance differentiation and long-term competitiveness.
- Expands and optimizes access models to improve how, where, and when patients engage with premium services.
- Aligns premium services offerings with enterprise growth priorities and system strategies.
- Drives consumer engagement and network utilization through integrated, system-wide access and service design.
Minimum Qualifications:
Required:
- Bachelor's degree in Healthcare Administration, Business, or related field
- Minimum: 7+ years of healthcare operations leadership or leading key strategic business development initiatives experience
- OR 4 years of healthcare operations leadership or leading key strategic business development initiatives with a master's degree in business, finance or healthcare.
- Strong financial and operational expertise
Preferred:
- Master's degree (MBA, MHA, or related field)
- Experience with concierge medicine or alternative care models
- Experience leading service lines and/or practice operations.
- Experience in large integrated health system
Key Competencies
- Strategic thinking with proven ability to translate vision into executable plans.
- Entrepreneurial execution at scale
- AI and technology integration into care delivery models
- Physician alignment, governance and influence within a complex organization
- Consumer-centric innovation and access optimization
- Operational rigor and service line expertise
- Financial acumen and business pricing/costing analysis judgement
- Change leadership.
- Excellent communication, collaboration and executive presence
Status: Full Time, Exempt: Yes
Shift Hours: 8:00AM - 5:00PM
Equal Opportunity Employer Veterans/Disabled
